A Core Purpose guides culture, decisions and customer experience-from the inside out.
What is the Core Purpose Kit™?
The Core Purpose Kit™ is a complete, ready-to-use package that helps you uncover and articulate the deeper reason your company exists. In less than an hour, you'll go from uncertainty to clarity-aligning your team, strengthening culture and fueling growth with meaning and purpose.
With this kit, you'll:
- Define the transformation your company delivers-beyond making money.
- Create a Core Purpose statement that anchors culture, decisions and growth.
- Empower your team with shared language they can use every day.
The kit includes:- FFG TOOL - The Core Purpose Creator™ - A proprietary wisdom tool that guides you step-by-step to uncover your enduring "why"
- Completed Example - A filled-in Core Purpose Creator so you can see how another company translated purpose into practice
- On-Demand Masterclass - "The Purpose Revolution: Crafting Your Company's Future with the Core Purpose Creator™: - an on-demand training that walks you through the tool and helps you clarify your company's Core Purpose.
- Slides - PDF Download - Every framework and detail from the masterclass-perfect for sharing with your team or leading your own workshop.
- Transcript - PDF Download -A written, searchable version of the masterclass-easy to skim, highlight and pass along.
The Core Purpose Kit is designed to be used
on your own, with your team or delegated to someone else. In less that an hour, you can create the
Core Purpose of your company-an anchor that drives culture, decisions and customer experience for years to come.