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Inception Story Kit
Speak It Into Culture.
Scale It Into Legacy.
Speak It Into Culture.
Scale It Into Legacy.
Scale It Into Legacy.
Your company was born for a reason. The spark that started it all still holds the power to inspire your team, attract your customers and accelerate your growth.
The Inception Story Kit helps you capture that story-so it becomes fuel for impact, scale and freedom.
Your company was born for a reason. The spark that started it all still holds the power to inspire your team, attract your customers and accelerate your growth.
The Inception Story Kit helps you capture that story-so it becomes fuel for impact, scale and freedom.
The Inception Story Kit helps you capture that story-so it becomes fuel for impact, scale and freedom.
When your Inception Story is unclear or missing, growth slows. Founders and teams often:
- Struggle to articulate why the company truly matters beyond profit
- Watch decisions drag because there's no shared narrative pulling everyone forward
- Miss opportunities to emotionally connect with customers and partners
- Fail to inspire the talent, advisors and investors they need to scale
- Drift into "just another business" instead of a movement that matters
- Forget the deeper reason their work matters-leading to burnout
Ask yourself:
Ask yourself:
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- Do your team members describe your company's story in the same way-or is everyone telling a different version?
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- When you pitch, are you leaning on data and features- or do you have a story that moves hearts as much as minds?
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- If someone asked why your company exists, could every employee answer with clarity, conviction and pride?
- Do your team members describe your company's story in the same way-or is everyone telling a different version?
- When you pitch, are you leaning on data and features- or do you have a story that moves hearts as much as minds?
- If someone asked why your company exists, could every employee answer with clarity, conviction and pride?
When your founding story isn't shared, teams lose focus, customers feel no deeper connection and culture becomes fragile.
It captures the origin spark, anchors your purpose and provides the language your team needs to stay aligned as you scale.
When your founding story isn't shared, teams lose focus, customers feel no deeper connection and culture becomes fragile.
It captures the origin spark, anchors your purpose and provides the language your team needs to stay aligned as you scale.
It captures the origin spark, anchors your purpose and provides the language your team needs to stay aligned as you scale.
The Inception Story Kit turns that spark into a clear, powerful story you can share internally, externally and one-on-one-so growth accelerates and impact multiplies.
Our Process
Inception Story Kit
Inception Story Kit
Using our simple tool and on-demand masterclass, alone or with your team, you will unlock immediate progress.
Using our simple tool and on-demand masterclass, alone or with your team, you will unlock immediate progress.
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Align Your Team with Soul-Aligned Clarity
Align Your Team with Soul-Aligned Clarity
So everyone speaks the same story and knows why your company matters
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Inspire Customers & Investors with Magnetic Connection
Inspire Customers & Investors with Magnetic Connection
So they don't just buy your products, they believe in your purpose
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Reignite Your Spark as a Founder
Reignite Your Spark as a Founder
Reconnect with the deeper reason you started and feel unstoppable momentum again
What is an Inception Story?
What is an Inception Story?
An Inception Story is more than your "founder's tale."
It is the soul of your company captured in words:
This is the story that enrolls your team, attracts your customers and inspires your investors. It's the foundation of your culture and the seed of your legacy.
It is the soul of your company captured in words:
- The moment of origin that set everything in motion
- The transformation you intend to create in the world
- The reason your company is worth the risk, the hours, the investment and the journey
This is the story that enrolls your team, attracts your customers and inspires your investors. It's the foundation of your culture and the seed of your legacy.
BEFORE & AFTER
BEFORE & AFTER
BEFORE
BEFORE
- There is no cohesive story-or if there is. it doesn't connect to the deeper purpose of why your company needs to exist
- There is no cohesive story-or if there is. it doesn't connect to the deeper purpose of why your company needs to exist
- Customers see you only as a solution to a problem, but they don't connect to the soul of your company.
- Customers see you only as a solution to a problem, but they don't connect to the soul of your company.
- Your team shows up each day without a personal connection to the movement you're building-it feels like "just a job" and their greatness surfaces only fleetingly
- Your team shows up each day without a personal connection to the movement you're building-it feels like "just a job" and their greatness surfaces only fleetingly
AFTER
AFTER
- A soul-aligned founding story that maps directly to your deeper purpose and makes your existence undeniable
- A soul-aligned founding story that maps directly to your deeper purpose and makes your existence undeniable
- Customers feel emotionally connected to your why-not just your what-sparking loyalty, advocacy and magnetic clarity in the market
- Customers feel emotionally connected to your why-not just your what-sparking loyalty, advocacy and magnetic clarity in the market
- Your team feels part of an unstoppable movement, inspired to bring their full brilliance every day because they see their role in building something meaningful and lasting
- Your team feels part of an unstoppable movement, inspired to bring their full brilliance every day because they see their role in building something meaningful and lasting
Inception Story Kit
Inception Story Kit
The Company Stories Builder™
A proprietary wisdom tool that guides you to:
- Capture the pivotal moments that sparked your company
- Clarify the transformation you exist to deliver
- Draft your Inception Story quickly with a proven Madlib framework
- refine it with the "Vision Test" to ensure it's inspiring and magnetic
- 📄 Two Completed Examples - real-life, filled-in versions so you're never starting from a blank page.
On-Demand Masterclass + Slides + Transcripts
"The Story That Scales: How Your Inception Story Can Fuel Growth, Impact and Freedom."
In under an hour, this powerful session:
In under an hour, this powerful session:
- Walks you through the Company Stories Builder step by step
- Teaches you how to use your story to fuel growth, impact and freedom
- Shows you exactly how to share your story with your team, community and investors.
- Gives you momentum with practical, high-leverage actions
- 📄 Slides of the Masterclass - PDF
Lead your own session with clarity and confidence
- 📄 Transcript of the Masterclass - PDF
Every word captured so you can reuse and repurpose insights easily
Benefits
The Wisdom You and Your Team will Gather
The Wisdom You and Your Team will Gather
The Inception Story Kit will help you discover:
The Inception Story Kit will help you discover:
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Your Deeper Why - the true reason your company exists, and how to communicate it with clarity and conviction.
Your Deeper Why - the true reason your company exists, and how to communicate it with clarity and conviction.
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A Shared Narrative - language that unites your team and customers around a common purpose and transformation.
A Shared Narrative - language that unites your team and customers around a common purpose and transformation.
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Emotional Resonance - how to inspire loyalty by connecting with the hearts as well as the minds of those you serve.
Emotional Resonance - how to inspire loyalty by connecting with the hearts as well as the minds of those you serve.
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Repeatable Storytelling Habits - simple rhythms that keep your founding story alive in meeting, onboarding and customer touchpoints.
Repeatable Storytelling Habits - simple rhythms that keep your founding story alive in meeting, onboarding and customer touchpoints.
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Magnetic Differentiation - the story that sets you apart in your market and positions your company as a movement, not just another business.
Magnetic Differentiation - the story that sets you apart in your market and positions your company as a movement, not just another business.
Three Options
Three Options
Every founder deserves a story that inspires, aligns and scales. Whether you want a single kit or a full library of wisdom, the right next step is here.
Stand Alone Kit
Stand Alone Kit
for selective impact
$49
$49
one payment
- Company Stories Builder™
- Slides PDF
- Transcript PDF
Founders Circle
Founders Circle
for all the impact
$69
$69
monthly for 12 months
- Everything in Stand-Alone
- Entire growing collection of 30+ Wisdom Tools & Masterclasses
- Fresh resources released monthly
- Exclusive members-only workshops
- One place for every tool you need to grow with clarity and impact
Founders Circle Gold
Founders Circle Gold
for impact + support
$795
$795
monthly for 12 months
- Everything in Founders Circle
- 60-Minute Session with Coco
100% Satisfaction Guarantee
If you don’t love this toolkit and let us know within 30 days, we’ll refund your full purchase. No questions asked.
Stage Assessment - Coming Soon
Traction Assessment - Coming Soon
Marketplace
12-Month Breakthrough Program - Coming Soon
Advisory Board - Coming Soon
info@aforceforgood.biz
New York, NY
917-658-9151
New York, NY
917-658-9151